September 30th, 2017

On the last Saturday in September the smell of beef fills the air and more than 12,000 people fill the streets of downtown Minocqua. For over 50 years, Beef-a-Rama™ has been a premiere event drawing visitors back year after year to join in on the one-of-a kind fun you can only find in the Northwoods.  

Roasters begin cooking their signature beefs before dawn. Herds of creative festival goers dressed in cow-themed costumes start packing downtown early for the 10K and 5K Rump Roast Run and Walk along Lake Minocqua, live music, & Prime Choice Craft Show featuring more than 70 vendors.

Mooo-ve on down to Torpy Park to grab a roast beef sandwich and watch the Beef Eating Contest, Cow Pie Plop, and of course the famous Roaster Parade down main street!

Schedule of Events

Coming soon.


Interested in Getting on our Moo Crew email list (updates, information and volunteer opportunities)?  
Contact The Minocqua Area Chamber of Commerce  
Email -
Phone - 715-356-5266


Stay tuned for our list of 2017 Roasters. If your business is interested in roasting, contact Krystal at


Thank you to our 2016 Judges & Hosts

Dennis Turner Mary McDonald
Elaine Sarenac Jim Franklin
Rob Swearingen Jeff in the Morning
Mark Hartzheim Matt Michalsen
Jim Bouche Tom Tiffany
Kim Albano Shawn Umland

Rump Roast Run

Rump Roast Run

Register Online

Beef Eating Contest

More info to come.


2016 Awards


Rare Division (1st Time Roasters)
1st Place - Friends of the T-Bird Bridge
2nd Place - WXPR
3rd Place - Campanile Center
Seasoned Division (1-9 Years Roasting)
1st Place - Minocqua Winter Park
2nd Place - Redman Realty Group
3rd Place - J.J.'s Acres
Well Done Division  (10 or More Years Roasting)
1st Place - No Sweat Clothing
2nd Place - T. Murtaugh's Pub
3rd Place - Otto's
Best Dressed Booth
1st Place - Friends of the T-Bird Bridge
2nd Place - Minocqua Popcorn Co.
3rd Place - Minocqua Zipline
Beef Raffle
First Place - ½ a Beef ($1,600 certificate) - Chuck D’Amico from Mequon, WI
Second Place - ¼ Beef ($800 certificate) - Paula Dorsey from Hortonville, WI
3Third Place - Grill Set and Grilling Paraphilia - Valerie Ward from Minocqua, WI