Room Tax Grant Application

Applicant Information

Project/Event Information

Funding Information

Organization Information

Proposal Summary

Please submit your Proposal Summary by uploading it below. The Proposal Summary should include the following information. 

1) A list of your Board of Directors.

2) A brief summary explaining the primary benefits of your program or event as it relates to this grant addressing the questions and specifications listed below. For events, please provide detailed event schedules, dates, duration, frequency and venues (2-page maximum).

a. Provide:

   1.) Description, including history/background of the event.

   2.) How your event will increase visitation and/or enhance the visitor experience

   3.) How it will impact your organization. Include expected percentage increases in customers, overnight visitation, and estimated economic impact.

b. If your project cannot be fully funded, how would you adapt the project?

c. Explain how your project fits into the current tourism and events landscape? Is there a need for this kind of program/event?

d. Identify competing projects or like-events held within a 30 mile radius?

e. Outline how you intend to evaluate the project/events (i.e. survey methods, ticket sales, key performance indicators (KPI’s), etc.) and whether this varies from the most recent method applied to this project/event.

3) A marketing plan for attracting out-of-market visitors to the Minocqua Area. (1-page maximum), Include specific media and public relations plan, target markets, advertising plans, and other out of area promotional plans.

4) A proposed budget for the project with Tourism Grant request line-item detail(1-page maximum).

5) Methods for calculating attendance statistics (surveys, ticket sales, etc.) and hotel room nights.

6) A copy of your sponsorship benefits package if applicable.

Certification

* Indicates a required field.